Event List
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Please enjoy a relaxing time.
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Sera Town, a town of flowers, fruits and relay races,
The prefecture's leading flower fields are gathered here,
It envelopes us in a riot of colorful flowers in full bloom.
Come and enjoy the fresh breezes of Serakogen with your family and friends!
🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽
[Available soon] Sera rice
Can be reserved (same day pick up only)
🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽🌽
We apologize for the long wait! Rice, which has been out of stock and in short supply for some time, is now in stock.
At an altitude of about 400m, it is nurtured by the large temperature difference between day and night and water rich in minerals.
Sera rice packed with flavor🍙
Now you can choose your favorite brand.
Don't miss this chance!
📍information
Location: Roadside Station Sera (2402-1 Kawajiri, Sera-cho, Sera-gun)
Date① July 19, 2025 (Sat)
Niji no Kirameki (polished rice, 2kg) Limited to 80 bags
② July 20, 2025 (Sunday)
Koshihikari (polished rice, 2kg) Limited to 80 bags
③July 21, 2025 (Celebration)
Milky Queen (polished rice, 2kg) Limited to 80 bags, sold out
8:00～18:00
Fee: 1,500 yen each (tax included)
※ We can reserve your item for you by calling us.
To Sera Roadside Station (0847-22-4400)
* Same-day pick-up only
*Limit 10 items per person
Sera Town is home to many wonderful historical resources.
These are waiting to be dug up.
Why not try taking the "Sera History and Culture" Quiz?
Test Date and Time: Thursday, July 31st, 10:00am - 11:00am
Seminar location: Otasho History Museum (159 Koyama, Sera-cho, Sera-gun)
Target audience: From 6th grade elementary school students to the general public.
A certificate of completion (passing certificate) will be sent to you by mail.
Application deadline: Friday, July 25th *Examination fee is free
How to apply: Please apply by telephone at the following contact details.
Please tell us your name, address, and emergency contact information.
☎0847-22-4646 Otasho History Museum (Sundays, Mondays, Thursdays to Saturdays 10:00am to 4:30pm)
☎0847-29-0439 Sera County Cultural Properties Association Contact: Fukunaga (Cultural Properties Association Secretariat)
☎090-9069-7099 Sera County Cultural Properties Association Contact: Okamoto
★Pre-training session★
Date and time: Monday, July 28th, 9:00am to 12:00pm
Location: Otasho History Museum
We will explain local study materials in an easier-to-understand manner and use them as a reference for the examination.
This will involve one hour of classroom study and fieldwork at Konkoyasan. *This is not a prerequisite for taking the exam.
\Thanks to you, we will celebrate our 10th anniversary in May 2025! /
With gratitude,
The first event will be the "Roadside Station Sera 10th Anniversary Appreciation Festival"
A series of big thank you events are planned!
The third event is the "Summer Taste Fair"
will be held from July 19, 2025.
Over the past 10 years, we have worked with various roadside stations and regions.
We have had many exchanges.
Among them, we have selected the following flavors that we would like you to try in the summer.
We deliver carefully selected recommended products.
☞ Recommended Product ①
Corn (Gold Rush, Sera Town)
[Limited quantity] 50 copies per day
As the name suggests, it is full of bright golden grains.
It is characterized by its soft skin, juiciness and sweetness.
* 200 yen/piece (Large size)
※ We can reserve your item for you by calling us.
To Sera Roadside Station (0847-22-4400)
* Same-day pick-up only
*Please bring a cooling bag.
☞ Recommended Product ②
All-you-can-eat vegetables (sweet potatoes, midi tomatoes, Sera town)
The "all you can eat" option stimulates your spirit of adventure.
It's more fun and rewarding than buying it normally.
You'll definitely get hooked!
☞ Recommended product ③
Sera rice (Rainbow sparkle, Koshihikari, Milky Queen)
[Limited quantity] 80 bags per day
We apologize for the long wait! Rice, which has been out of stock and in short supply for some time, is now in stock.
*1,500 yen each
*July 19th (Saturday) Niji no Kirameki (polished rice, 2kg)
July 20th (Sunday) Koshihikari (polished rice, 2kg)
July 21st (Holiday) Milky Queen (polished rice, 2kg) sold out
※Please call us to reserve your item. ☎0847-22-4400 Sera Roadside Station
*Only for same-day pick-up, limited to 10 items per person
☞ Recommended Product ④
Bogor pine (Roadside station Kyoda, Okinawa)
[Limited quantity] 100 pieces
It is also known as "snack pineapple."
This popular pineapple is highly sugary, juicy, low in fiber, and can be eaten all the way to the core.
☞ Recommended product ⑤
Doyo Shijimi Clams (Honjo Roadside Station, Shimane)
[Limited quantity] 100 bags
The clams are large and highly nutritious.
We deliver directly from Lake Shinji, the largest lake in Japan.
We look forward to welcoming you to the refreshing Serakogen area.
📍information
Location: Roadside Station Sera (2402-1 Kawajiri, Sera-cho, Sera-gun)
July 19, 2025 (Sat) - July 21, 2025 (Monday, Holiday)
Time: 8:00 - until sold out
Ask 0847-22-4400
Adults and children alike drink, eat, dance and have a great time at the festival
"SERA BAR vol.2" will be held at Panda Shokudo in Hongo, Sera Town on Monday, July 21st (national holiday).
It's a day where you can enjoy not only delicious restaurants in town but also a wide variety of drinks.
There will also be some mini festival activities for children, so children are welcome to join!
special food
・Panda Restaurant
・Kitchen Weathervane
・pizza amore CHEATED
・Handmade soba noodles Kou no Tori
・Nishina Landscape Gardening
・Kayama Lavender Hill
・nobu rock
・Serax
drink
・Sera Winery
・Hare Plateau
・Ruizhuan
DJ
・you ki
・also
・Yalf
Please come and have fun with the whole family!!!
Date and time: July 21 (Monday, Holiday) 15:00-19:00
Location: Panda Shokudo (615-1 Hongo, Sera-cho)
The "Choju Tsubaki Village Festival" will be held on Saturday, July 26th!
The Choju Tsubaki Village Festival is a town revitalization event held at Seranishi Town Center, the hub of the cultural community in the Seranishi region of Sera Town, where various groups and individuals from Sera Town (the Seranishi region) come together!
Date and time: July 26th (Sat) 12:30~ (*Times may vary depending on the program)
※Light rain will be tolerated
Location: Seranishi Town Center and surrounding areas
Organized by: Longevity Camellia Village Festival 2025 Executive Committee
Sera Town Chamber of Commerce ☎0847-22-0529
Seranishi Town Center ☎0847-37-2115
Please click here for details of the program on the day.
\The Edamame Festival will be held for one day only on Saturday, July 26, 2025! /
Please note that this offer will end as soon as the edamame beans run out.
Date: Saturday, July 26, 2025 *One-day event only
Approximately 7:00am to 3:00pm (starts as soon as preparation is complete)
Location: Higashiuehara, Sera-cho, Sera-gun, Hiroshima Prefecture Corporation exchange rice field
※Right next to the Okusa intersection on National Route 432. There is a banner saying "Open Air Market"
Look for the parasol. 1km north from the Sera Interchange on the expressway.
Contents: Edamame harvesting experience & direct sales corner for agricultural products
★Edamame varieties...Flavors include "Yuagari Musume" which has a tea bean flavor, and more.
★We also have delicious corn.
Participation fee: 1,000 yen per string (will be provided at the reception on the day)
* Edamame beans will be tied with string distributed by the organizers on the day.
Please take it home.
*Please bring harvesting tools, gloves, etc. if you are able to do so.
Organizer: Kamidani Agricultural Cooperative Association
Cooperation: Central Jichikai
Agritech Ayaka Agricultural Cooperative Association
Koyama Ikiiki Village Cooperative Association
Roadside Station Sera (Sera Town Tourism Association)
For inquiries, please contact Kamidani Agricultural Cooperative Association at 090-1016-0704 (Representative: Kuroki)
090-7375-9213 (Sales Murakami)
0847-22-4400 (Roadside Station Sera)
\The Flower Tour Bus will start operating from Saturday, April 12, 2025 !/
Colorful and unique beautiful flowers bloom in full bloom
How about taking a leisurely stroll around the flowers in Serakagen?
If you are departing from Hiroshima city
We have started selling the great value "Sera Farm Flower Tour Ticket."
Round-trip ticket for the Peace Liner highway bus between Hiroshima and Sera
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Sera Farm Flower Tour Bus Ticket
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Admission fees for each farm (3 locations) are normally 8,450 yen or more.
It's 4,500 yen!! (No procedures required)
★For details and to purchase, please click here .
